Articles in This Chapter

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On LinkedIn and Business Cards, Your Face Goes on the Left

Profile photos are often placed on the left side of layouts. A face angled inward creates better visual flow.
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A Photo That Makes Meeting Someone Feel Safe: Dating Apps

Looking trustworthy in person matters more than looking impressive in the photo.
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Executives: 70% Authority, 30% Approachability

Clothing builds credibility; expression adds warmth. The 7:3 ratio as a practical calibration guide.
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Medical and Legal Professionals: Crossed Arms Read as Threatening

Why crossed arms in a profile photo create unintended severity, and what to use instead.
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The Entrepreneur's Look: Clothing and Background Choices

How clothing and background signal the kind of entrepreneur you want to be perceived as.
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Audition Photos: The Optimal Bust Shot and Full Body

Audition photos prioritize legibility of body type, expression, and grooming over flattery.
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Speaker Headshots for Name Cards: Photographed to Be Seen from the Stage

Speaker photos need to read credibility at a distance and sit cleanly next to a bio.
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Job Search and Career Change Photos: What Differs Between 30s and 50s

Age is not erased — it is calibrated. How to balance experience signals with energy.
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Publisher Profile Photos: The History and Present of Author Photographs

Author portraits are both a face photo and an editorial element that sets reader distance.
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Media Appearance Photos: What to Change for TV vs. Web

When the same photo is used across TV, web, and promotional banners, cropping and body angle matter.
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Social Media Icon Photos: X, Instagram, and TikTok Differ

A small circular crop demands brightness, a simple background, and a clear gaze.
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The History and Sociology of the Profile Photo: From Business Card to Selfie

How the profile photo evolved through business cards, social networks, and AI — and what it has always been asked to do.